Top 3 Tools for Managing Social Media Accounts
Social media is one of the most effective ways for you and your business to get more traffic and generate new leads. Attempting to juggle each one of your social media accounts are time-consuming and tricky. At Wisembly, we use 3 tools allowing the marketing teams to update and monitor all of our accounts in one convenient place.
Tweetdeck is a web and desktop solution to monitor and manage your Twitter feeds with powerful filters to focus on what matters. Tweetdeck allows you to organize and manage several accounts on a single interface. You can schedule tweets and stay up to date with notification alerts for new tweets. The search bar in this app is very effective, you can filter information, events, keywords in just seconds. We share one global account with several members in a team, without even sharing your password! And the best part: it’s free!
If you’re looking for the best, this is likely your top choice! The Canadian company, HootSuite allows you to manage all your digital social life from a single dashboard. You can schedule your tweet and Facebook posts, follow conversations and access customizable reports. HootSuite integrates Twitter, Facebook, Google+, Linkedin, Instagram, Pinterest, Wordpress, Foursquare….everything available on your dashboard. You can also assign tasks to your employees and organize internal conversations. Permissions levels enable you to integrate new members to your team without having to share your passwords. At Wisembly, we use HootSuite to program our publications and publish hundreds of messages with one click. This tool can direct your publications to the significant accounts and share content with accounts based on their place and even languages.
Prices start at 7.99 euros per month and includes 50 different profiles.
Same look and feel as Hootsuite, Sprout Social is for community managers who manage several accounts. Use alone or with a team to improve your brand presence on your social media accounts through a simple and intuitive interface. From Twitter to Facebook via Linkedin and Instagram…Sprout Social animates all networks except Pinterest. Its strength lies in the « Messages » tab that centralizes all your interactions: messages, tweets, quotes and new subscribers. You can post on one or several accounts and schedule your publications. The features are numerous and you have access to very specialized reports. A mobile version is available for iOS and Android. Available in English and Spanish at the moment, Sprout’s business model starts at $59 per month per user. You can try it for free during 30 days.
What is your favorite social media management tool? I would love to know what you use in your business.